Potential Goldmine

In the Peers on Demand meetup this morning, AJ talked about his podcast initiative with a local university. The Professors were not on linkedin & this initiated a thought in AJ: there is an opportunity to work with education institutions. Particularly the professors and teaching staff, because (1) we (I am one) educate students; and branding + networking are always a good lesson to impart to our students; and (2) it is a way to reach out and present our research to the general public

I personally believe this is a potential goldmine. The same way that insurance companies, or banks, or (on a darker note) credit card companies are interested in students. Due to their potential earning power. And 'loyalty', if you can capture that. If I were to do it, it would be a CSR-like model with minimal or no subscription. The students particularly may subscribe later when they have some earning power. For the professors and teaching staff, I would tweak the network slightly for research collaboration (a la research gate) and/ or university-industry collaboration.